The news title is concentrated , summarized and refined to the most valuable content of the article . In this enormous information source of the newspaper, reader\’s choice to the news is realized through having a look around pieces of title at first . So ,someone says , the title is ” face ” and ” eyes ” of the article.Only ” face ” is captivating , ” eyes “catch the spirit, could attract readers to read , the news report will just be valuable . On the contrary , if the title is dull, can\’t catch readers\’ interest of reading , even if the news report writes well, nonsensical too. It is obvious , the function is essential that the title is playing in the news report.In the research paper on the basis of headline for samples from the News Rewards Of China,from the dissemination of information perspective,the application of linguistics theory,and drawing media,sociology,cultural studies,and other disciplines theory and methods in the study of Headlines nature,characteristics on the basis of a more systematic place the past 10 years China\’ s news title language development,status and highlight problems, and norms on how to make their point for view.Over the past 10 headlines from News Rewards Of China empirical analysis is the focus of this paper. In reading a lot of newspaper and try to figure out repeated comparison on the basis of case studies and examples,the article from the news list four summarizes the salient features of headlines,analyzed major problems,and from the normative point of trying to make some feasible recommendations. Besides, the Purpose of going on the research is to make newspaper operators and employees consult and draw lessons In news design, expression and estimation,too

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